You Tube is the most talked and popular places for embedding your links in a popular video and posting it.

One way to do this is to answer a question that stumps most people in that niche. Plunge right in to the answer by focusing on the audience, providing a short tutorial and spending as little time introducing yourself as possible.

Make the video you wish someone had made for you, when you were starting out. And provide low-res (360) versions as well as high, for those who are still on dialup, or on plans that eat up minutes and megabytes.

How do you choose what to film? Get familiar with the site. See what’s popular on a day to day basis. Create a video series with a strong title. What you call your video adds greatly not only to your SEO, but to its searchability – and Google does favor series. And make sure your title contains your keyword, as well as the word “video” (a major organic search parameter) and can be turned into natural-feeling anchor text, when you publicize each one. Create a signature “look” – brand your videos.

Whether or not your video goes viral depends on your choice of subject matter. However, even with the most simple of subjects, it is still an important activity, as it ensures that your URL is seen by many people.

Search engines do not access graphic links so your URL should be included prominently in your upload information. Also displaying it at the beginning and end of your video can help in getting it noticed.

The real strategy lies in other places you promote your video. You should link not just your website but: Publicize it via Twitter links, Digg, Your Facebook or MSN page, YahooVideo or Your Homepage. Create a separate channel for it on YouTube, and create a separate category for it in your blog.

Remember to briefly promote your availability for interviews and guest appearances along with crediting those who helped you. People who are praised and thanked for their contribution publicly on the video, not only are more likely to promote your link but they really appreciate it too. One more thing that can be done to publicize your anchor text links is to send out a press release which is relevant to the subject while keeping any personal stuff out of it. Make it interesting to the reader and also answer their question on the relevance of your subject to them.

Choosing a community from YouTube communities that is relevant to your subject to add your video is a point that shouldn’t be ignored.

In the video, helping the viewer should be your main focus, not publicizing your URL. This benefits you because it increases your popularity and web visibility which translates to more people seeing and linking to your anchor text and URL.

In the long run this is one of the best strategies for link building.

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